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    <title>vona Blog (English)</title>
    <link>https://vonalab.com/en/blog</link>
    <description>The vona blog: practical insights on AI, web development, design and digital strategy — from the daily work of a web agency in Leipzig.</description>
    <language>en</language>
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      <title>GEO: How to Become Visible in AI Answers</title>
      <link>https://vonalab.com/en/blog/geo-visibility-ai-era</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Artificial Intelligence</category>
      <description>Generative engine optimization in practice: how ChatGPT, Perplexity and Google AI overviews find sources and what you can do to get named.</description>
    </item>
    <item>
      <title>AI Agents in Everyday Work: Uses, Limits and Safety</title>
      <link>https://vonalab.com/en/blog/ai-agents-workflows</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Artificial Intelligence</category>
      <description>What sets AI agents apart from chatbots and workflows, when which solution fits, which fields of use have proven themselves and which safety rules you need from the start.</description>
    </item>
    <item>
      <title>Noir Editorial: Design as an Attitude</title>
      <link>https://vonalab.com/en/blog/noir-editorial-design</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Design</category>
      <description>Our design philosophy: reduction, a dark default, clear typography. What “Noir Editorial” means and how it shows on our website.</description>
    </item>
    <item>
      <title>Why We Build Our Website Statically</title>
      <link>https://vonalab.com/en/blog/why-no-framework</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Software Development</category>
      <description>Static with Astro: little JavaScript, high speed, a small attack surface and the limits of this approach. When frameworks are the better choice.</description>
    </item>
    <item>
      <title>Remote Work at the Agency: What Remains After Three Years</title>
      <link>https://vonalab.com/en/blog/remote-work-agency</link>
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      <pubDate>Sat, 05 Sep 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>General</category>
      <description>Asynchronous communication, digital creative processes and the right amount of in-person exchange — our verdict after years of distributed work.</description>
    </item>
    <item>
      <title>ChatGPT in Business: What Works — and What Does Not</title>
      <link>https://vonalab.com/en/blog/chatgpt-in-business</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Artificial Intelligence</category>
      <description>Three forms of use, typical use cases, common pitfalls and a five-step approach: how to use ChatGPT and similar models in your company in a sensible way.</description>
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    <item>
      <title>Typography for the Web: More Than Choosing a Font</title>
      <link>https://vonalab.com/en/blog/web-typography</link>
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      <pubDate>Fri, 21 Aug 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Design</category>
      <description>Variable fonts, fluid type scales, optical kerning — typography on the web is far more than choosing a font family.</description>
    </item>
    <item>
      <title>Web Performance: Understand and Improve Core Web Vitals</title>
      <link>https://vonalab.com/en/blog/web-performance-2025</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Software Development</category>
      <description>LCP, INP, CLS and TTFB: what the values mean, where you achieve the most, how lab and field data differ — with an example and a checklist.</description>
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    <item>
      <title>API Design Best Practices: Interfaces That Last</title>
      <link>https://vonalab.com/en/blog/api-design-best-practices</link>
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      <pubDate>Sat, 01 Aug 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Software Development</category>
      <description>Good APIs are like good architecture — you don't notice them when they work. Principles for long-lived, developer-friendly interfaces.</description>
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    <item>
      <title>Digital Client Communication: Less Is More</title>
      <link>https://vonalab.com/en/blog/digital-client-communication</link>
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      <pubDate>Sat, 25 Jul 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>General</category>
      <description>How we make client projects more efficient and more pleasant with clear processes, a good briefing and honest communication.</description>
    </item>
    <item>
      <title>LLM Fine-Tuning: When Generic Models Aren't Enough</title>
      <link>https://vonalab.com/en/blog/llm-fine-tuning-practice</link>
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      <pubDate>Fri, 17 Jul 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Artificial Intelligence</category>
      <description>Off-the-shelf language models are good — but specialized use cases call for tailor-made adaptations. A technical report from experience.</description>
    </item>
    <item>
      <title>Getting Dark Mode Right</title>
      <link>https://vonalab.com/en/blog/dark-mode-best-practices</link>
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      <pubDate>Wed, 08 Jul 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Design</category>
      <description>Dark mode is more than inverted colors. Contrast, color temperature, shadows — how to design a true dark interface.</description>
    </item>
    <item>
      <title>Sustainable Web Development: The Carbon Footprint of Websites</title>
      <link>https://vonalab.com/en/blog/sustainable-web-development</link>
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      <pubDate>Wed, 01 Jul 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>General</category>
      <description>Every page has an ecological footprint. How performance optimization and deliberate technology choices make websites sustainable.</description>
    </item>
    <item>
      <title>Accessible Websites: A Practical Guide to WCAG 2.2</title>
      <link>https://vonalab.com/en/blog/accessibility-web-development</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Software Development</category>
      <description>Semantic HTML, keyboard, contrast and testing: what WCAG 2.2 requires, what the accessibility act means for websites and how to test accessibility.</description>
    </item>
    <item>
      <title>Corporate Design in the Age of AI</title>
      <link>https://vonalab.com/en/blog/corporate-design-ai-era</link>
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      <pubDate>Thu, 18 Jun 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Design</category>
      <description>If AI tools can generate logos — what role is left for strategic corporate design? Putting it in perspective.</description>
    </item>
    <item>
      <title>AI in Customer Support: What It Delivers and How to Introduce It</title>
      <link>https://vonalab.com/en/blog/ai-customer-support</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Artificial Intelligence</category>
      <description>When AI pays off in support, what escalation, knowledge base and measurement look like and how to introduce it in stages without risking quality and data protection.</description>
    </item>
    <item>
      <title>Vanilla JS vs. Frameworks: The Honest Trade-Off</title>
      <link>https://vonalab.com/en/blog/vanilla-js-vs-frameworks</link>
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      <pubDate>Fri, 05 Jun 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Software Development</category>
      <description>React, Vue, Svelte — great tools. But not always the right tool for the job. When we deliberately decide against them and why.</description>
    </item>
    <item>
      <title>Optimizing Agency Processes: What Saves Us a Lot of Time</title>
      <link>https://vonalab.com/en/blog/optimizing-agency-processes</link>
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      <pubDate>Tue, 26 May 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>General</category>
      <description>From writing proposals to launch — which processes can be standardized and where it pays to deliberately leave room for freedom.</description>
    </item>
    <item>
      <title>Automation with AI Workflows: A Guide with Checklist</title>
      <link>https://vonalab.com/en/blog/ai-workflow-automation</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Artificial Intelligence</category>
      <description>Which processes suit AI automation, how a workflow is built, which tools exist and how to calculate expectations and benefit realistically.</description>
    </item>
    <item>
      <title>Animation in Web Design: When It Helps, When It Gets in the Way</title>
      <link>https://vonalab.com/en/blog/animation-in-web-design</link>
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      <pubDate>Wed, 13 May 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Design</category>
      <description>Animations direct attention, convey character and communicate hierarchy — when they're used correctly. A critical look.</description>
    </item>
    <item>
      <title>Prompt Engineering: Eight Principles, a Template and Examples</title>
      <link>https://vonalab.com/en/blog/prompt-engineering-tips</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Artificial Intelligence</category>
      <description>Eight principles for better prompts with a before-and-after example, a template to take away, notes on prompt injection and a prompt library for your team.</description>
    </item>
    <item>
      <title>CSS Variables as the Foundation of a Design System</title>
      <link>https://vonalab.com/en/blog/css-variables-design-system</link>
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      <pubDate>Mon, 20 Apr 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Software Development</category>
      <description>How to build a robust, maintainable design system with native CSS custom properties — without build tools and without overhead.</description>
    </item>
    <item>
      <title>Pricing Web Projects: Transparency as a Principle</title>
      <link>https://vonalab.com/en/blog/pricing-web-projects</link>
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      <pubDate>Tue, 14 Apr 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>General</category>
      <description>Hourly rate or fixed price? How we estimate web projects, what clients really want to know — and why we'd rather communicate too much.</description>
    </item>
    <item>
      <title>Color Systems for Agencies: More Than a Palette</title>
      <link>https://vonalab.com/en/blog/color-systems-for-agencies</link>
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      <pubDate>Tue, 07 Apr 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Design</category>
      <description>How to develop a color system that works across all touchpoints — from the website to print to the app.</description>
    </item>
    <item>
      <title>AI and Data Privacy: What Companies Need to Know Now</title>
      <link>https://vonalab.com/en/blog/ai-and-data-privacy</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Artificial Intelligence</category>
      <description>GDPR, DPAs, third countries and shadow AI: a practical overview with a data traffic light and checklist so you use AI in your company with data protection in mind.</description>
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    <item>
      <title>Feedback Culture in an Agency: Formats That Work</title>
      <link>https://vonalab.com/en/blog/agency-feedback-culture</link>
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      <pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>General</category>
      <description>How to build an open feedback culture in an agency: attitude, proven formats, rules for good feedback and a checklist.</description>
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    <item>
      <title>Our Git Workflow at the Agency</title>
      <link>https://vonalab.com/en/blog/agency-git-workflow</link>
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      <pubDate>Wed, 11 Mar 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Software Development</category>
      <description>Feature branches, Conventional Commits and a clear review process — how we work efficiently with Git in small teams.</description>
    </item>
    <item>
      <title>UX Research for Small Teams: What Really Works</title>
      <link>https://vonalab.com/en/blog/ux-research-methods</link>
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      <pubDate>Wed, 04 Mar 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Design</category>
      <description>Not every project needs a lab. Which UX research methods deliver valid insights even on a small budget.</description>
    </item>
    <item>
      <title>What AI Means for Agencies — and What It Doesn't</title>
      <link>https://vonalab.com/en/blog/future-of-ai-agencies</link>
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      <pubDate>Sun, 22 Feb 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Artificial Intelligence</category>
      <description>AI doesn't replace creative work, but it changes how we do it. An essay on the transformation of the agency industry.</description>
    </item>
    <item>
      <title>The Comeback of the Static Website</title>
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      <pubDate>Mon, 26 Jan 2026 00:00:00 GMT</pubDate>
      <dc:creator>VONA</dc:creator>
      <category>Software Development</category>
      <description>Jamstack, SSG, edge rendering — why static websites are out in front again and what that means for modern web projects.</description>
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